For Brands

Put your brand in the fight.

Armored Up connects companies with professional fighters who carry real audiences, real loyalty, and real reach. Sponsorship here is more than a logo. It is a working partnership with an athlete who shows up for your brand.

368K+
Combined Social Following
3.1M+
Estimated Monthly Impressions
50M+
Followers Across Featured Platforms

Combined social following reflects the aggregate audience of represented athletes. Monthly impressions are estimated across athlete-owned content and earned exposure through UFC, BKFC, and leading combat-sports media. Figures shown represent platform reach, not guaranteed views per post.

What your sponsorship includes.

Every partnership is built around your goals. Choose the pieces that matter to your business, and we handle the athlete side from contract to delivery.

Logo Placement

Your logo on fight shorts, walkout shirts, banners, corner towels, and training apparel. Seen live, on broadcast, and in every post-fight photo.

Social Media Posts & Shout-Outs

Dedicated posts, stories, reels, and in-camp content. Fight week and post-fight shout-outs to engaged combat sports audiences.

Commercials & Content

Our athletes film commercials, product demos, testimonials, and branded video content you can run on your own channels.

Store & Dealership Appearances

Bring a fighter to your location for meet and greets, grand openings, ribbon cuttings, photo ops, and autograph sessions that drive foot traffic.

Media & Press Exposure

Interviews, podcasts, press conferences, and weigh-ins where your brand gets named and shown alongside our athletes.

Event Activations

Ringside hospitality, product sampling, giveaways, and booth presence at fight cards our athletes compete on.

Why Fighters Work

Loyal audiences. Personal endorsements.

Fight fans follow the athlete, not the algorithm. When a fighter wears your logo into the ring or names your business in an interview, it lands as a personal endorsement from someone their audience already trusts.

  • Highly engaged, community-driven audiences across MMA, boxing, bare knuckle, and Muay Thai.
  • Local visibility for local businesses, national reach for national brands.
  • Content you can reuse on your own website, ads, and social channels.
  • Flexible partnerships: single fight, full camp, or year-round ambassadorship.
  • One point of contact. We manage scheduling, deliverables, and follow-through.

Officially partnered with:

Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Knuckles 2 Knives logo
Media Kit

Take our roster to your team.

A one-page overview of every athlete we represent, their records and reach, and how each sponsorship package works. Print it or save it as a PDF.

View Media Kit
Armored Up athlete competing
Your logo lives here

Fight night is the highest attention moment in sports.

Where Your Brand Shows Up

Six touchpoints in a single fight camp.

  • Fight shorts
    Front waistband, thigh panel, and rear panel.
  • Walkout apparel
    Chest, back, and sleeve placement on walkout shirts and robes.
  • Corner setup
    Towels, water bottles, and cornerman gear on camera between rounds.
  • Training content
    Gym banners and camp footage shared across social all fight week.
  • Weigh-ins and press
    Branded shirts at face-offs, interviews, and press conferences.
  • Post-fight photos
    Every win photo, highlight clip, and repost carries your mark.
Partnership Levels

Three ways to work with our athletes.

Every package is built to fit your goals. Tell us what you want to accomplish and we will shape the deal around it.

Fight Night

One fight, maximum visibility.

  • Logo on fight shorts or walkout shirt
  • Fight week social posts and stories
  • Shout-out in post-fight interviews
  • Photo and video assets delivered after the event
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Most Popular

Camp Partner

The full eight to twelve week build.

  • Everything in Fight Night
  • In-camp training content filmed for your channels
  • Monthly dedicated posts and product features
  • One in-person appearance at your location
  • Gym and banner branding throughout camp
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Year-Round Ambassador

A working face for your brand.

  • Everything in Camp Partner across every fight
  • Commercial and testimonial production
  • Quarterly appearances, meet and greets, or events
  • Exclusive category rights within the athlete's market
  • Priority access to new athletes joining the roster
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How It Works

From inquiry to activation.

01

Tell us your goals

Fill out the inquiry form below with your industry, preferred sponsorship package, and what you want out of the partnership.

02

We match the athlete(s)

We pair you with the fighter or fighters whose audience, market, and personality fit your brand best. One athlete or several, depending on your goals.

03

Build the agreement

Deliverables, timelines, and rights are written down clearly. One contract, one point of contact.

04

Activate and report

Your brand goes live across fight week and beyond. You receive the content and a recap of the exposure.